Provides SEO signal(s) to Google and other search engines the language(s) | country(s)/region(s) content is available for.
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1.5 x, 1.6.x
Provides SEO signal(s) to Google and other search engines which language(s) | country(s)/region(s) content is available for. For multi-lingual shops, it provides SEO signal for auto or visitor select support for language.
The hreflang tag (introduced in 2011 by Google/Yandex/Bandu) (also referred to as rel="alternate" hreflang="x") tells search engines which language you are using on a specific page and what other languages and optionally country/region the page is available for. In 2013 hreflang x-default was introduced as signal for a auto-detect of language and/or visitor language select.
Some example scenarios where rel="alternate" hreflang="x" is recommended:
You keep the main content in a single language and translate only the template, such as the navigation and footer. Pages that feature user-generated content, like forums, typically do this.
Your content has small regional variations with similar content in a single language. For example, you might have English-language content targeted to the US, GB, and Ireland.
Your site content is fully translated. For example, you have both German and English versions of each page.
|Compatibility||1.5 x, 1.6.x|
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